![]() ![]() And the shoe's popularity isn't slowing down - the style is still a top search query in 2023, along with the brand's iconic sandals, based on a recent report on Google Trends. ![]() According to the company, searches for the shoes increased by 593% in the first six months of the year. Just last year, the brand's Birkenstock Boston clogs were deemed the "hottest shoe of the year" in global fashion shopping platform Lyst's Year in Fashion Report. Videos featuring various versions of the shoes have racked up nearly 700 million views on TikTok (and those are just the ones that use the #Birkenstocks tag). And the internet appears to be equally obsessed with the style. But lately, it's become hard to ignore their appeal.įrom actresses to models, it seems like all our favorite celebrities own at least one pair of Birkenstocks. Much like Crocs or New Balance sneakers, Birkenstocks haven't always been considered the most stylish choice.
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